In the Sauce

Building with AI

Episode Summary

Adam Epstein is VP of Growth at Perpetua, a software company that helps brands maximize their visability (and sales!) on Amazon, Instacart, and many other e-commerce channels. On this episode of ITS, Adam walks Ali through how Perpetua works, how investing in Instacart ads early can help a brand, how to maximize Amazon ads, and the massive opportunity we're all missing if we don't think of all of the ecomm channels as potential marketplaces.

Episode Notes

Adam Epstein is VP of Growth at Perpetua, a software company that helps brands maximize their visability (and sales!) on Amazon, Instacart, and many other e-commerce channels. On this episode of ITS, Adam walks Ali through how Perpetua works, how investing in Instacart ads early can help a brand, how to maximize Amazon ads, and the massive opportunity we're all missing if we don't think of all of the ecomm channels as potential marketplaces.

 

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